Archive | In the News RSS feed for this section

A New Ski Area and Alpine Village in Tamok, Norway: Interview with Aadne and Jarrko

16 Mar 2017

0 Comments

Tamok, Norway is located 90 miles north of the Artic Circle, close to the Finland border. The region receives reliable snow and has peaks of up to 5,000 feet, rising directly out of the ocean. A movement is underway to develop a values based ski area and quaint alpine village. There are plans for a […]

Continue reading...

My Climate Reality Leadership Training by Jamie Schectman

15 Mar 2017

0 Comments

Earlier this month, I had the distinct honor of attending The Climate Reality Project’s Leadership Corps training in Denver, Colorado. Al Gore founded The Climate Reality Project in 2011, a 501(c)(3) non-profit organization whose mission is to catalyze a global solution to the climate crisis by making urgent action a necessity across every level of society. The goal of […]

Continue reading...

Checking in with Signal de La Grave President Joost van Zundert

6 Feb 2017

0 Comments

La Grave is one of the world’s most iconic ski resorts. The lease with the current operator expires in May 2017. Signal de La Grave, a community non-profit entity was formed and completed a successful crowdfunding campaign with over 1,000 backers. Unfortunately Signal de La Grave was not chosen as the new operator but continues […]

Continue reading...

Q and A with Kyle Granowski of Utivity

2 Jan 2017

0 Comments

Utivity is a new platform designed to connect adventure seekers to athletes, instructors, artists and other freelance adventures to participate in unique offerings and experiences. We caught up with Kyle Granowski, founder of Utivity to learn more. MRA: How did you come up with the idea for Utivity?  KG: The grand vision of Utivity stemmed from […]

Continue reading...

Interview with Signal de La Grave’s Joost van Zundert

23 Nov 2016

0 Comments

La Grave is an iconic ski area’s located in Southeast France. The lease with the current operator is expiring in May 2017 and a non-profit named Signal de La Grave has been formed to ensure the ski area’s future sustainability. MRA CEO Jamie Schectman caught up with Joost van Zundert to discuss the current situation and […]

Continue reading...

Checking in with Red Mountain’s Howard Katkov

12 Oct 2016

0 Comments

Red Mountain, British Columbia launched the ski industry’s first crowdfunding for equity campaign, “Fight the Man. Own the Mountain.” The first phase, “Test the Waters”  has received over $4.5 Million pledged by over 1,200 people. MRA’s CEO Jamie Schectman checked in with Red Mountain owner Howard Katkov to discuss the success so far, the next steps and […]

Continue reading...

Q and A with Ed Lewis of SNOCRU

27 Sep 2016

0 Comments

SNOCRU is the leading snowsports app and one of MRA’s strategic partners. We caught up with founder Ed Lewis to learn more. MRA: What was your impetus for starting SNOCRU? EL: In 2009, I was ditched on a ski trip and figured there was a way to connect with other skiers and riders on the […]

Continue reading...

Interview with Geoff Hatheway, President of Ski Magic, LLC

30 Aug 2016

0 Comments

Magic Mountain, Vermont is about to change ownership to a group of local investors. The ski area has operated since 1960, offering 1,700 vertical feet of some of the best terrain in New England. MRA’s CEO Jamie Schectman caught up  with Ski Magic, LLC President Geoff Hatheway to learn about their plans to bring back skiing’s […]

Continue reading...

Fight the Man. Own the Mountain: Interview with Red Mountain’s Howard Katkov

22 Aug 2016

0 Comments

Red Mountain, British Columbia is launching the ski industry’s first crowdfunding for equity campaign, “Fight the Man. Own the Mountain.” The first phase, “Test the Waters” is designed to gauge interest. If that goes well, phase two will include investments varying from $1,000 to $25,000. MRA’s CEO Jamie Schectman caught up  with Red Mountain owner Howard Katkov to […]

Continue reading...

Q and A with Jay Sherman of VacationBehavior.com

21 Jul 2016

0 Comments

MRA caught up with Jay Sherman, insights chief at Vacation Behavior. For over 20 years, Jay has been assisting companies and organizations to innovate their products, services and experiences. Prior to Vacation Behavior, Jay worked in the ski industry and has a unique insight into our sport.  MRA: Jay, thank you for taking the time […]

Continue reading...

Q & A with .Ski

25 May 2016

0 Comments

Mountain Riders Alliance was able to ask Rob Rozicki, the creator of .Ski extension, aka Dot Ski. Here is what he had to say.  MRA: What gave you the inspiration to launch the .Ski project? RR: I’ve spent the whole of my career at the forefront of digital media as well as a lifelong passionate […]

Continue reading...

Mountain Playground is Officially Trademarked!

15 Apr 2016

0 Comments

Mountain Rider’s Alliance was founded in 2010 by a group of snow enthusiasts who shared growing concerns about the direction the ski industry was headed. MRA’s goal has always been to create sustainable Mountain Playgrounds. As was eerily predicted in Hal Clifford’s Downhill Slide, Why The Corporate Ski Industry Is Bad for Skiing, Ski Towns and The Environment, the […]

Continue reading...

MRA’s New Promotional Piece

7 Mar 2016

0 Comments

MRA Co-founder Dave Scanlan was recently featured in 1,000 Feet and Below, a documentary about the importance of Maine Community Ski Hills. We asked to borrow some of the footage and choreographer Joel Osgood graciously obliged. Look for our Question and Answer with Joel coming soon. And in the meantime, we invite you to check […]

Continue reading...

A Turn Key Solution for Ski Area Grooming-Q and A with Mountain States Snowcats

18 Jan 2016

0 Comments

MRA caught up with Jeremy Straley, owner of Mountain States Snowcats.  Based out of Torington, Wyoming. Jeremy has been operating snowcats in the Rocky Mountains since 2001 and started his company to offer a turn key solution to ski resorts and areas grooming needs.  MRA: What gave you the idea to start Mountain States Snowcats? JS: After […]

Continue reading...

Introducing the Mountain Playground Group

14 Jan 2016

0 Comments

The Mountain Playground Group is a collection of community and independent ski areas that offer an authentic skiing and riding experience, not found at corporate ski resorts. MRA was founded in 2010 with the mission to develop values-based, environmentally-friendly, rider-centric mountain playgrounds that encourage minimal carbon footprint business practices, while making a positive impact in the […]

Continue reading...

Mountain Rider’s Alliance Hires Tom Winter as Lifestyle Director

24 Nov 2015

0 Comments

MRA is excited to announce that effective today, long-time ski industry veteran Tom Winter will serve as our Lifestyle Director. The new position was created to further develop the MRA brand, forge strategic partnerships, and create signature events. Tom began working in the ski industry as a teenage ski patroller in 1982 at Eldora, CO, and was […]

Continue reading...